Google Local Panel Hear About This Place Feature

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Google seems to have launched or is testing a feature to have Google Search read details about a local business listing. This might be in only some regions, as I cannot replicate this in New York but I received a few reports from India about this feature.

In the local panel, some listings have this button that says “Hear about this place” with a speaker icon. You click on it, and it reads the business name and the business category for that business.

Here is a screenshot Khushal Bherwani shared with me on Twitter – click to enlarge the image:

click for full size

Here is a video of it in action From Anuj Thaker:

Here are more screenshots from Khushal:

This reminds me of the hear this out load feature Google has for some featured snippets.

Forum discussion at Twitter.



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